James and I created the ‘Feel Good’ campaign for the YCN Student Awards 2013 as part of one of our modules at uni. The brief itself was to create a brand awareness campaign for their drinks and our concept is to get people actively sharing their feel good moments through sites like Twitter and Pinterest. In the past, these awards have been seen by Feel Good themselves and on one particular occasion, re-made for an actual advert. We wanted to make as professional looking concept as possible with the hope that it has some milage in it. The ‘Commended entries’ are announced in June so fingers crossed for then!